About

In the words of Vincent Van Gogh, “I am seeking. I am striving. I am in this with all my heart.” This is a motto for my personal and professional life: I’ve crossed the Atlantic Ocean from Europe and found myself on the other side of the world, pursuing my passion and love for creativity from design to creative ideating. I’ve always been a traveler at heart who is never happy with the status quo, perpetually seeking new adventures and striving for challenges.

With almost 14 years of professional experience in the advertising world, I can definitely say that there were a lot of adventures, challenges, achievements and great opportunities.

It has been almost 5 years since I’ve joined a Custom Ads team at Amazon Advertising for a theatrical vertical. In my current role, I provide creative strategies and concept designs for the theatrical advertisers, which include: Universal Pictures, Disney Studio, Warner Bros., Paramount, Sony and more.

I’ve been tasked to deliver out-of-the-box concepts, never-been-done experiences and most importantly innovate on behalf of customers. Owning campaigns from a conceptual stand point all the way to a creative implementation that is something I successfully execution on. Not only coming up with big ideas but also bringing them to life.

Along the side of multiple successful campaigns, one of the biggest achievements while joining the Amazon team was winning the Innovation Gold Clio award for “Despicable Me 3” – global Amazon Stars Takeover campaign. Turning the Amazon rating stars into the Minions was a huge undertake that required significant amount of collaboration between a lot of stakeholders.

Education

UCLA Extension
Certificate Program, Design Communication Arts, 2009

University of K. Wielki in Bydgoszcz, Poland
Master's Degree in Special Education, 2002

Contact

Karina Lilli

karibo22@gmail.com

Resume available on request
Contact me at: karibo22@gmail.com

All images in this template are used with permission from Karina Lilli.